Edmonton Lifestyle Branding Photography
For Nicole’s Edmonton lifestyle branding photography session we captured the health-centered focus of her brand. This included an online workout, as well as different components of living a healthy lifestyle from the inside out!
Here is a little bit more about Nicole’s business journey from her website:
After University, Nicole joined her family’s brick and mortar business and ran it alongside her dad for many years. Just before the birth of Nicole’s first child (her daughter Mackenzie), she made the very difficult decision with her father to leave their business of 60 years to become a stay-at-home mom. Soon after the closure, Nicole suffered from severe postpartum with a lot of depression and anxiety. It was during this time that she started her fitness journey as a way to help with her postpartum – increasing her movement and having more nutritious meals. The birth of Nicole’s second child (my son Carson) went much smoother but by this time her marriage was beginning to fall apart, her dad had become quite sick and she felt isolated and alone. Nicole continued to turn to dance and fitness as her way of relieving stress.
After Nicole’s marriage ended she had to start from scratch to figure out the best way to support her family while doing something that she loved. Rodan + Fields came into her life and quite literally saved her. Nicole’s family and friends rallied around her and supported this new endeavor. The community of women she found there was amazing and she began to see this as her starting point to her new life.
However, in 2017 her dad passed away. He was her hero and mentor and Nicole was devastated. She stayed with him almost every night in the hospital. He was truly one of the best men she had ever met. He had such respect for women and adored her mom. He ran the most amazing company and truly cared about his employees and clients. Nicole couldn’t believe she was going to have to do life without the only man that she knew truly loved her. He always instilled in Nicole to not give up and she knew she had a lot more to accomplish. She was not going to waste his faith in her and the life she wanted to live.
So Nicole put all her savings into going back to school to become a Personal Trainer. It was a steep learning curve not only on what she needed to know but on building her confidence again. Nicole decided she wanted to start her own company so she could truly help people live their most fulfilling lives in the healthiest way possible. Nicole researched as much as possible and then jumped in. She trained her first client for a year for FREE just to get the hang of it.
But then Nicole realized that the fitness aspect alone wasn’t enough to help people. Their mindset needed to shift in order for real change to happen. So back to school she went again for her Health Coach and Life Coach certifications. Nicole began to develop programs for her clients which felt real and authentic – NO DEPRIVATION just real-life living.
Hair by the amazing Kelsey Sieb
Makeup by the also amazing True Beauty Makeup Artistry
Staging by the also also amazing Kierstin Smyth Design